At M12, our goal is to identify visionary founders developing the next generation of technological shifts in the enterprise. Our team boasts decades of experience in R&D, product innovation, business development, and entrepreneurship; but the accelerating pace of innovation has motivated us to forge connections with industry-leading experts to more broadly forecast what’s on the horizon. Today, we’re formalizing that counsel as the M12 Advisory Board.
We selected the individuals to comprise this board with three factors in mind:
- The anticipated market opportunity of their respective areas of expertise
- The authority and heralded reputation of each expert
- The challenges that our portfolio companies face, and where we as a team have knowledge gaps
Many of these experts have been important mentors to M12 and our portfolio in the past, helping us understand what we don’t know — what the next generation of disruption might look like, and how to best prepare for it. They’re the authorities that we tap for guidance around technology trends, customer perceptions, tactical possibilities, and the evolving role of a company. We want to cultivate the M12 portfolio with an eye toward the future — anticipating technology advances, market movements, and talent needs that might make or break an early-stage company.